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Awareness Campaigns

We increase awareness about the issues that expecting and new parents face. 


UP-STAND and artist Rica Takashima have partnered to create UPSTANDxRICA, a public art campaign to promote awareness and dialogue about accessibility issues for pregnant women and parents.
Hold a peek-a-boo event in your neighborhood!
Try our empathy belly today!

We've partnered with The Postpartum Project to change the conversation about maternal care in the U.S. Learn more.

Social Media

On TwitterInstagramFacebook and our blog, we post timely news related to pregnancy, parenting and accessibility (hooray for the Babies Act and BABES Act!) for our thousands of followers, and bring attention to other businesses and organizations doing great things in line with our mission; we’ve shouted out MamavaWillowNoobieKrogerNYC Parks, and even stadiumsairports, and subway lines!

Breastfeeding-Friendly Initiatives

Legal doesn't always mean supported. TangySweet Photography purchased our 'Breastfeeding Welcome Here' signs to donate to Astoria businesses based upon a neighborhood vote, creating safe spaces and raising awareness in the community.

Establishments in our Breastfeeding-Friendly Astoria Initiative:



- Art House Astoria / Astoria First Presbyterian Church
- Astoria Speech and Language / Anwar Insurance Agency
- Cafe Via Espresso
- Caffino Coffee Shop & Restaurant
- City Owlets Playcafe
- Connection Church
- Flo Lounge & Restaurant
- Gossip Coffee 
- Gym-azing
- Kiddy Kutz Hair Salon
- Lemonia Cafe
- LinguaLab
- Pediatric Health Care of Queens
- Project Life Center
- Raising Astoria
- Reflexion Dance & Fitness Studio
- Shastye Art Gallery & Play Space
- The Brass Owl
- Unlimited Body
- Zenon Taverna

Contact us to start a family friendly initiative in your neighborhood!